Nintendo CEO Satoru Iwata on 3DS Mario and Sales Targets
CEO says aim is for greater success than DS and Mario that makes use of system's capabilities.
Nintendo is aiming for sales of the 3DS to top those of the DS, CEO Satoru Iwata said to the Asahi Shimbun newspaper in an interview that was posted at Asahi.com today.
Saying that the DS, which has sold over 140 million units worldwide, has been used by over 300 million people, Iwata also told the paper, "We'd like to increase this even further with the 3DS."
Regarding software, which the paper noted will be the key in expanding the system's userbase, Iwata provided what appears to be some hints at the first 3DS Mario game. Nintendo is experimenting with gameplay where Mario will run into the screen and strike blocks that are floating in the air. "We're making software that is packed with the kinds of surprises and enjoyment that the 3DS can deliver."
Iwata also touched upon the competition. Regarding Sony's NGP platform, he said the need to pay monthly 3G usage fees would alone decrease the customer base. Regarding the success developers have had with Apple's iOS platform, Iwata said, "We're at a period where it will be difficult to keep the value of our content if we are unable to offer experiences that can't be had on Smartphones.