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Sony Demonstrates Markerless Augmented Reality Technology

New technology can recognize real life objects, without the need for special markers.


There's no need to tattoo special markers on your body to use Sony's new Augmented Reality system. The company provided a look today at its new technology, which it calls Smart AR.

Like normal AR, Smart AR converts ordinary objects into interactive applications. Different from traditional AR tech, though, Smart AR does not require the use of special AR markers. The technology can recognize everyday objects like posters and menus.

For some high level details on how the technology works, see Sony's press release. You'll find a video of the technology in the Japanese version of the press release.

Sony will be demoing the Smart AR technology in the Ginza Sony Building from the 20th through the 22nd.

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