The upcoming Idolmaster anime conversion was one of the main topics at the first installment of The Idolmaster 6th Anniversary Smile Summer Festival, a nationwide live tour that kicked of in Tokyo yesterday. Namco Bandai shared some images and artwork from the anime, which you can see in this gallery, and the anime's third promo video, which you can see below.

(The actual trailer begins after the short conversation with Iori, who misunderstands the producer when he says he's readying a "secret PV").

The Idolmaster anime conversion, titled just "Idolmaster," will kick off on July 7. For cast and staff details (in Japanese), see 4Gamer's report.