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Namco Bandai Targets Two Million For Tekken Tag Tournament 2

Publisher reveals that most of its game releases are profitable these days.


In an earnings presentation today, Namco Bandai said that 27% of its games lost money in 2011. This was actually a boast. As recently as 2009, 50% of the publisher's games lost money.

You can see Namco Bandai's presentation materials here.

The materials reveal some of the publisher's sales targets:

  • Tekken Tag Tournament 2: Over 2 million
  • Soul Calibur V (North America): 650,000
  • BEN10: 400,000
  • Naruto Narutimate Storm Generation (North America): 300,000

Soul Calibur V and Naruto's Europe and Japan targets were included in last year's forecasts.

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